How Ketto Contributed To Global Citizen India’s Massive Movement

From Chris Martin singing ‘Maa tujhe salaam’ to Prime Minister Narendra Modi quoting Bob Dylan in his video call, around 80,000 music lovers saw it all at the grandest and brightest event of the year on November 19 – India’s first ever Global Citizen Festival.

Along with being an exceptional music festival, this was also one of the most powerful events when it comes to driving social change and people’s participation. More than 5 lakh global citizens, Bollywood and international celebrities, business and political leaders collectively pledged to end extreme poverty by 2030 – by working towards sustainable goals of quality education, gender equality and water, sanitation & hygiene (WASH).

Through our partnership with Global Citizen India, we gave people another way of earning tickets – we encouraged them to support the pre-defined sustainable development goals by raising funds for 3 resourceful non-profits that work towards those causes – WaterAid India (Water & Sanitation Hygiene), Miracle Foundation (Quality Education) and Oxfam India (Gender Equality). People who successfully raised funds walked away with 4 free tickets and of course, a lot of good karma.

With help from about 4500 global citizens, we’ve raised Rs. 11,96,466 in total. Here’s our commitment to each sustainable development goal.

global-citizen-india-infographic-2

The Global Citizen Festival India gathered immense support – 2,000,000 ‘actions journeys’ were completed and an amount of $5.93B (Rs. 40,500 crore) was secured to create a positive impact on 503M lives.

Festival’s impact includes 25 commitments and announcements from policymakers responding to ‘actions journeys’ and campaign efforts. Among the commitments are International Finance Corporation Banking on Women Group’s $2 billion promoting women entrepreneurship by end of 2017, 48 mobile classrooms from HP giving access to quality education and technology over 6 years, Toilet Board Coalition for improved access to sanitation and hygiene for 130 million people by 2020, IDFC Bank’s proposal to provide 200,000 micro-finance loans for water sanitation to reach 900,000 people by the end of 2019, Tata group chairman Ratan Tata committed Rs. 300 crore from Tata Trusts over the next two years for water and sanitation programmes and many more.

Now that’s a huge deal! We’re super proud to have contributed to this global movement in our own way.

We’re hoping to see these promising commitments turn into beautiful success stories for not just India but for the world. Here’s to a world without extreme poverty by 2030! Celebrate this first step in that direction by sharing it with everybody.

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Ketto

We are Asia's most visited crowdfunding platform that helps you raise funds for personal needs, charitable causes and creative ideas.

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