Mumbai, Maharashtra, September 14, 2016 —
Running events raise the largest amount of charities as a sport. The 2016 edition of Standard Chartered Mumbai Marathon, raised INR 28.14 crores for charity. In 2015, Virgin Money London Marathon raised a total charity of £54.1 million which set a new world record for an annual single-day charity fundraising event.
While large events have their proprietary mechanisms to enable large amounts to be raised, YouTooCanRun felt that this power must be available to other events and also for individual runners who want to raise charities on their own.
With this aim in view, YouTooCanRun Sports Management Pvt. Ltd, India’s only mass participation endurance event specific technology and back-end service provider, has partnered with Ketto, Asia’s most visited and trusted crowdfunding platform that helps raise funds for personal needs, charitable causes and creative ideas. This partnership is to provide all the endurance events on the YouTooCanRun Registration Platform an unparalleled opportunity to raise funds for a charity with the power of Ketto.
This partnership between YouTooCanRun and Ketto will help running events to raise charitable funds more efficiently. Ketto has the best-in-class solutions for raising charities. Event organisers have an option of creating a ‘microsite’ for supporting the charity of their choice. Individual runners can also create personal pledge pages of their own to raise funds for their favorite charities.
Speaking on the occasion, Varun Sheth, founder CEO of Ketto said , “We believe running and raising funds to go hand in hand. On Ketto, we’ve raised over a crore through our associations with marathons and running events. With our partnership with YouTooCanRun, we’re hoping more and more passionate runners will come forward to raise funds for the charity they support.”
Venkatraman, Chief Running Evangelist of YouTooCanRun added:Having a premier partner like Ketto adds considerable strength to the cause of YouTooCanRun which is to promoting running for good health. Working together with the event organisers, this partnership will help events raise funds for charitable causes.”
YouTooCanRun is a Social Entrepreneurship initiative. Its mission is to “Promote Running for Good Health”. One of its offerings is RACES a complete platform to manage runners engagement and complete the enrollment system besides just registrations. YouTooCanRun provides ancillary services for running event organisers.
More information about YouTooCanRun is available online at www.youtoocanrun.com
Ketto is Asia’s most visited & trusted crowdfunding platform that helps you raise funds for personal needs, charitable causes and creative ideas. From crowdfunding a pizza, to rehabilitating a whole country after a natural calamity, Ketto has been used for any cause that one strongly believes in. With a network of 2,500+ NGOs, it has facilitated a positive change in the areas of child education, women empowerment, animal welfare, farmer welfare and post natural-calamity rehabilitation. Visit www.ketto.org to know more.