A Beginner’s Guide to Crowdfunding

If you’ve been wondering about crowdfunding, wonder no more! Here are the fundamentals to guide you through the process!

Okay, so you want to know what this newfangled concept of crowd funding is all about. “Oh, these New Age people and their ideas!” you’ve often exclaimed in exasperation. Well, it’s not as complicated as it may seem. Let us demystify the concept for you.

If you have ever used your Facebook status to reach out to friends for help – for guidance, information, anything at all – you have been ‘crowdsourcing’ without knowing it.

Nope, we’re not throwing you a curveball. Although they sound technically complicated, the term is fairly simple to understand. Using a social networking platform to gather opinions or information etc. is basically ‘sourcing’ from a ‘crowd’. Using an online base to gather funds is ‘funding’ from a ‘crowd’.

If you think about the process, what Wikipedia does is basically sourcing from the crowd. The website sources editors through its online community to write and edit all their articles.

For sourcing or funding through crowds to be efficient, online platforms are a prerequisite. After all, where else can you reach out to a large number of people in a matter of seconds? You can spread the word easily and gather whatever you need!

And that is the simple process that our website works on to help you campaign for funds. Here are a few more things to know about using our website:

All about the coolness factor of our campaigns:

Our campaigns are super cool because they source funds for some amazing social causes. And because they also fundraise for some very cool creative projects.

About the coolness factor of our website:

  • There are a lot of reasons why we are the coolest place to crowdfunding for charitable, educational, social causes, creative projects and any other worthy cause.
  • Starting a campaign on out online fundraising platform is free and easy to do.
  • You don’t get penalized if you are not being able to raise your funding goal in totality.
  • You get feedback and guidance from us every step of the way.
  • This includes tips and ideas on how best to market your campaign, which does not require a big budget. In fact, all it requires is an internet connection and dedication from you.
  • We have an instant chatting interface on the website which you can use to contact us any time you want.
  • We have a team of experienced professionals who are happy to help you every step of the way.

How can you start?

It doesn’t get easier than this:

  • Fill up the form on our website and submit it
  • Start receiving our tips and guidance right in your inbox
  • Follow the suggestions and start fundraising!

Crowdsourcing – or crowdfunding – is as easy as 123! So start your crowdsourcing campaign on Ketto, India’s largest crowdfunding website in India!

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Riya Chaitanya

She's a morning person, which is something we just can't fathom. Oddly enough, she's also a night owl, which is when she gets her best writing done. Go figure!

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